SCOTTSDALE, AZ – Pit Boss® Grills and the Fiesta Bowl Organization are announcing a new partnership, making Pit Boss the Official Grill of the Fiesta Bowl Organization.
This partnership is a natural fit, as both organizations are about bringing people together for impactful experiences, and nothing goes better with football game days than barbecue.
“Tailgating is a cherished tradition for so many college football fans and for that reason, it was a natural fit to partner with Pit Boss as the official grill of the Vrbo Fiesta Bowl and Guaranteed Rate Bowl,” said Fiesta Bowl Executive Director & CEO Erik Moses. “In addition to our two postseason football games, Pit Boss will be a supporting partner of the PNC Fiesta Bowl Par 3 Challenge presented by Chapman Automotive. The Fiesta Bowl Organization’s mission is to promote the State of Arizona and support our communities, so we are particularly proud to partner with another respected Arizona based company and brand to create memorable experiences for our fans and residents on and off the field.”
Every ticket purchased for the Vrbo Fiesta Bowl helps support Fiesta Bowl Charities, which donates millions of dollars annually in charitable giving to Arizona nonprofits and communities.
“In addition to providing premier college football experiences, the Fiesta Bowl is a world-class community organization that provides incredible charitable resources and services in Arizona,” said Dansons President Jeff Thiessen. “This commitment to service aligns with Dansons values and, with our corporate headquarters being in Scottsdale, partnering with the Fiesta Bowl is a perfect fit. We're blessed and excited to work together to strengthen the community."
The partnership also designates Pit Boss as the Official Griddle, Smoker, and Pellet of the Vrbo Fiesta Bowl and Guaranteed Rate Bowl; and the PNC Fiesta Bowl Par 3 Challenge presented by Chapman Automotive.
As part of those three events, Pit Boss will take part with efforts including fan activations, digital and social media content, in-stadium exposure and more.
Additionally, Pit Boss ads will be televised during the Guaranteed Rate Bowl on ESPN, as well as airing live in the stadium during the Guaranteed Rate Bowl and the Vrbo Fiesta Bowl.
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